Guilherme Paulus, born in Sao Paulo, is the co-founder of the biggest tour operator in Latin America, CVC Brasil Operadora e Agencia de Viagens S.A. He ranked 1268 in Forbes in 2013 and he is worth $1.1 billion. He co-founded the company when he was just 24.
Who is this man who has built such a tremendous company?
Early life and career
When he was young, Paulus was employed as an intern at IBM, after graduating with a degree in business administration in college. He quickly became highly appreciated in the international business world, so starting a tourism company came in very easily to him. He understood the logic of foreign contacts, travel and he also loved the idea of working on something that would simply offer people a good time! He is very well known for his drive and ambition and he is willing to go the extra mile for something he believes in.
Paulus’ mark on CVC
The annual revenues of CVC amount to $ 5.2 billion nowadays for CVC and it is acknowledged within the company that this is largely due to Paulus’ contribution. The company is opening new stores every year; it currently has almost 100 stores in malls all over Brazil and it’s starting to expand to even less populated areas.
Highlight on social accountability
Guilherme Paulus firmly believes in social accountability of his company and leaving his mark on the world in the right way. The key social aim of the company right now is to provide more and more opportunities for disadvantaged young people seeking to make a career in tourism. The company also donates funds to medical care, schools and units of psychological care.
International acclaim and contacts
CVC partners with countries from all over the world and Guilherme Paulus has received awards and recognition from several governments across the globe like Entrepreneur the Year. In 2015, French government officials recognized him as a remarkable tourism developer in France. His success is largely due to the fact that he does not have a narrow minded vision of tourism: his company offers contemporary packages and to makes sure that people enjoy authentic experience while traveling.
NewsWatch TV was created in March 1990 and is known for its broadcasting in Public services, Satellite Media Tour (SMT), Video News Releases (VNR’s) and Non-profit Campaigns. It has also contributed airings to ION television and AMC as well. NewsWatch TV is known for it’s outstanding broadcast performances. It has helped excel several businesses; by meeting their marketing goals. It has been an uprising to many businesses public relations and has won many award winning performances.
NewsWatch TV has just helped the business Avanca launch their Crowdfunding Campaign. The following campaign is allowing funding for the project, ” Ockel Sirius B pockt pc.” It is a promotion for cable-less headphones, which allows clients to listen to their favorite music without the obnoxious wires hanging down. Avancas initial goal was to raise $10,000 in 30 days. The campaign was being held by one of Avancas finest, Nathalie Van Wijkvliet. She is the Marketing Director for the company and had nothing but great things to say about NewsWatch TV. She stated, “We [worked with] NewsWatch and it was one of the main reasons why the crowdfunding project was successful. Its great working with NewsWatch, we love it…We highly recommend working with the NewsWatch team.”
The plan was for NewsWatch to give Avanca a one minute commercial segment to promote the product. This would allow the product to main stream through not only NewsWatch TV channel itself, but also through the online channels that were affiliated with NewsWatch. It was more then a success, the campaign ended up raising $456,551! It exceeded raising over 2.5% within those 30 days. So not only did NewsWatch TV deliver the goal, but it went above and beyond the expectation. It gave Avanca the exposure to be seen on over 200 US markets and it reached over 96 million houses in the United States.
This is only one of the few testimonies that NewsWatch TV has received from its clients. It is also known for winning the gold and platinum Marcom Award for 2017. It continues to be an award winning broadcasting network. This was not the first and it most certainly won’t be the last.